Population and consumption: % change in consumers choices in support of sustainability (energy conservation, certified sustainable forestry, certified organic farms)

Framework / Assessment
Summary

One dominant idea is that the path to sustainability includes, or consists entirely of, people's consumption choices. The idea is that as people choose the products of more sustainable pathways, total sustainability will increase. As the percent of people making these choices goes up, sustainability becomes more likely. This depends on the total population consumption also being sustainable and supportable by local, regional, or global production.